Katherine Daniels Skincare

Brand Positioning

Katherine Daniels is a skincare brand dedicated to giving British salons the tools they truly need to treat skin effectively. Using marine biotechnology combined with the very best ingredients that science has to offer, Katherine Daniels boasts a range of highly technical products that offer undeniable effectiveness from the very first application.

Lucky for us, Katherine Daniels is committed to de-mystifying skincare for everyone, meaning the beautiful range is also available in New Zealand. With our client, House of Camille, distributing Katherine Daniels to boutique salons nationwide, it was with great excitement that they announced the founders of this best-of-British skincare brand were coming going to visit down under. Bare.pr knew this would be a great opportunity to introduce Kristi Shuba and Donna Tait to media.

Keeping in theme of all things British, we invited 12 key print media to attend an intimate high tea held in the library of one of New Zealand’s most prestigious private clubs, The Northern Club. Introduced to Katherine Daniels by the brand founders themselves, the session was an intimate, interactive and informative affair that allowed media to truly engage with the Katherine Daniels brand.

The Katherine Daniels Hight Tea event was met with excellent feedback. The mix of technical information, venue aesthetic, classic menu with a carefully selected guest list saw the event highlight on social media and in print through multiple mentions and interviews.

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